Runway has announced a partnership with Getty Images, to develop a new video model tailored for enterprise customers. This collaboration aims to meet the growing demand for high-quality, customizable content in various industries. The newly introduced Runway Getty Images Model enables users to create custom models for video content generation, leveraging Runway’s AI capabilities and Getty Images’ extensive, fully licensed creative content library.
The RGM offers a foundational framework that allows enterprise customers of Runway to fine-tune the model using their own proprietary datasets. This advancement may be significant for diverse sectors, including Hollywood studios, advertising, media, and broadcasting, enhancing their creative processes and enabling the creation of new video content workflows. The model is designed to cater to the unique styles, brand identities, and target audiences of these enterprises, facilitating the crafting of tailored video experiences.
To learn more about this partnership and the upcoming model, please visit Runway’s website.
